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Criterion
Paper illustration of a calm four-quadrant Assumption Map with hypothesis cards and emphasis on important assumptions with little evidence.
Product Discovery
Assumption Mapping
A3 Problem-Solving workspace showing the question, observations, and next decision.
Operations
A3 Problem Solving
Paper illustration for Smoke Test.
Product Discovery
Smoke Test
A/B Testing workspace showing the question, observations, and next decision.
Growth
A/B Testing
Purposedifferent
When assumptions still sit unordered in the room, it weighs uncertainty against leverage. It makes visible which hypotheses should be checked first.For a complex deviation with several people involved, the method bundles problem, analysis, and decision onto one page. It creates a shared working space where causes, countermeasures, and follow-up fit together.When demand only needs to be roughly verified, it tests interest with minimal effort. It measures whether people would take a next step at all.When two variants compete, discussions quickly decide by taste rather than effect. A/B Testing checks behavior under controlled conditions and separates real improvement from chance or expectation effects.
Complexitydifferent
MediumMediumLowHigh
Timedifferent
45-60 min45-90 min1-5 Tage1-4 Wochen
Participantsdifferent
2-82-5Nutzertraffic1-6
Formatdifferent
Workshop + asyncWorkshop + asyncAsyncAsync
Outputdifferent
Assumption map, Test backlog, Risk rankingA3 Report, Action Plan, Root Cause AnalysisInterest Metrics, Conversion Signal, Learning NoteExperiment results, Decision log, Learning summary
Tagsno overlap
AssumptionsRiskExperimentsValidation
LeanProblem solvingCoachingOperations
ValidationExperimentsDemandGrowth
ExperimentsGrowthAnalyticsValidation
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