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Criterion
Paper illustration for Argument Mapping
Decision Making
Argument Mapping
Design Thinking as a learning loop: an observation notebook, a focused problem statement, different idea sketches, a cardboard prototype and user-test notes. Feedback leads to new understanding.
Innovation
Design Thinking
Paper illustration for Smoke Test.
Product Discovery
Smoke Test
A paper-based illustration representing Design Sprint with its core stages and visible working result.
Innovation
Design Sprint
Purposedifferent
When statements, evidence, and counterarguments get mixed up, a debate quickly loses its structure. Argument Mapping breaks a thesis down into its reasoning and makes visible what it really rests on.For complex user problems with an uncertain cause, the method connects observation, interpretation, and experiment into a learning cycle. It keeps the focus on real needs and avoids premature solution language. This produces robust decisions for product and service.When demand only needs to be roughly verified, it tests interest with minimal effort. It measures whether people would take a next step at all.When the product question is unclear and time pressure is high, the method takes a team from an open idea to a testable solution. It connects problem understanding, decision, and learning in one compact format, lowering the risk of spending a lot of energy on a mere guess.
Complexitydifferent
MediumHighLowHigh
Timedifferent
1-3 h1 Tag bis mehrere Wochen1-5 Tage4-5 Tage
Participantsdifferent
1-84-10Nutzertraffic5-8
Formatdifferent
Workshop + asyncWorkshopAsyncWorkshop
Outputdifferent
Argument Map, Evidence Gaps, Decision RationaleProblem Statement, Prototype, Test LearningsInterest Metrics, Conversion Signal, Learning NotePrototype, Test Findings, Decision Rationale
Tagsno overlap
SensemakingDecisionRationale
InnovationPrototypeResearch
ValidationExperimentsDemandGrowth
Design sprintPrototypeValidationInnovation
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