View methods side by side.
Choose up to four methods. Add them using the search and share the comparison by copying its link.
| Criterion |  Architecture arc42 |  Growth A/B Testing |  Growth Growth Experiment |  Product Discovery Smoke Test |
|---|---|---|---|---|
Purposedifferent | arc42 structures architecture knowledge so teams can document system, decisions, and risks consistently. The template builds a living understanding of the architecture instead of scattered notes. | When two variants compete, discussions quickly decide by taste rather than effect. A/B Testing checks behavior under controlled conditions and separates real improvement from chance or expectation effects. | When growth ideas surface quickly, the temptation to build immediately instead of learning is high. A Growth Experiment frames an assumption so target group, lever, and measurement are clear before the first deployment. | When demand only needs to be roughly verified, it tests interest with minimal effort. It measures whether people would take a next step at all. |
Complexitydifferent | Low | High | Medium | Low |
Timedifferent | 1-2 Tage | 1-4 Wochen | 1-2 Wochen | 1-5 Tage |
Participantsdifferent | 1-4 | 1-6 | 1-6 | Nutzertraffic |
Formatdifferent | Workshop + async | Async | Workshop + async | Async |
Outputdifferent | Architecture Document, Context View, Runtime View, Deployment View | Experiment results, Decision log, Learning summary | Experiment card, Result summary, Next bet | Interest Metrics, Conversion Signal, Learning Note |
Tagsno overlap | ArchitectureDocumentationCommunication | ExperimentsGrowthAnalyticsValidation | MarketingGrowthExperimentsLearning | ValidationExperimentsDemandGrowth |