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Criterion
Paper illustration of a two-by-two Ansoff Matrix with four growth directions
Business Strategy
Ansoff Matrix
Paper mind map with a central course onboarding question, colored main branches, keywords and cross-links.
Facilitation
Mind Mapping
Purposedifferent
The Ansoff Matrix organizes growth options by market and product relation. It helps weigh expansion, diversification, and adaptation cleanly against each other.When a topic is still unclear and too many thoughts surface at once, Mind Mapping creates an open surface for ordering them. It makes connections, subtopics, and starting points visible without fixing them too early.
Complexitysame
LowLow
Timedifferent
45-90 min15-45 min
Participantsdifferent
2-81-10
Formatsame
Workshop + asyncWorkshop + async
Outputdifferent
Ansoff Matrix, Growth Options, Risk NotesMind Map, Topic Clusters, Open Questions
Tagsno overlap
GrowthStrategyMarketPortfolio
BrainstormingIdeasMappingStructureFacilitation
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Often compared together

Methods with strong topical overlap with the current selection, not yet in the comparison.

Paper illustration for Alignment Mapping.
Facilitation
Alignment Mapping
Paper illustration of several people silently writing ideas and passing sheets around with arrows.
Innovation
Brainwriting
Paper illustration of a six-field PESTLE grid
Business Strategy
PESTLE Analysis
Paper illustration of Porter’s five competitive forces
Business Strategy
Porter Five Forces