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Criterion
Paper illustration for Alignment Mapping.
Facilitation
Alignment Mapping
A/B Testing workspace showing the question, observations, and next decision.
Growth
A/B Testing
Paper illustration of the Consensus Workshop working structure.
Facilitation
Consensus Workshop
Paper illustration for Smoke Test.
Product Discovery
Smoke Test
Purposedifferent
When several people work toward one goal but hold different mental maps, Alignment Mapping makes the discrepancies visible. It arranges goals, assumptions, and priorities so shared direction becomes verifiable.When two variants compete, discussions quickly decide by taste rather than effect. A/B Testing checks behavior under controlled conditions and separates real improvement from chance or expectation effects.When a group needs a solid decision without outvoting individual factions, a Consensus Workshop creates a negotiable common ground. It makes agreement, reservations, and open tensions discussable at the same time.When demand only needs to be roughly verified, it tests interest with minimal effort. It measures whether people would take a next step at all.
Complexitydifferent
MediumHighMediumLow
Timedifferent
1-2 h1-4 Wochen1-3 h1-5 Tage
Participantsdifferent
4-121-65-30Nutzertraffic
Formatdifferent
WorkshopAsyncWorkshopAsync
Outputdifferent
Alignment Map, Open Issues, Decision QuestionsExperiment results, Decision log, Learning summaryConsensus Clusters, Theme Titles, Priority AreasInterest Metrics, Conversion Signal, Learning Note
Tagsno overlap
AlignmentStakeholdersStrategyFacilitation
ExperimentsGrowthAnalyticsValidation
FacilitationConsensusWorkshopAlignment
ValidationExperimentsDemandGrowth
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