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| Criterion |  UX Research Affinity Diagramming |  Product Strategy Product Vision Board |
|---|---|---|
Purposedifferent | When research notes, feedback, or observations sit unconnected side by side, affinity diagramming sorts the raw material into solid themes. Many individual points turn into patterns that make decisions and opportunities clearer. | When a product needs a shared direction, it connects target audience, benefit, and business picture in a clear vision. It makes the envisioned future legible for the team. |
Complexitysame | Low | Low |
Timedifferent | 45–90 min | 1-2 h |
Participantsdifferent | 3-10 | 2-8 |
Formatdifferent | Workshop | Workshop + async |
Outputdifferent | Theme clusters, Insight statements, Opportunity areas | Product Vision Board, Vision Statement, Assumptions and Validation Questions |
Tagsno overlap | SynthesisQualitativeRoot cause | VisionCanvasStrategyAlignment |
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