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| Criterion |  UX Research Affinity Diagramming |  Product Discovery Jobs to Be Done |  Architecture ATAM (Architecture Tradeoff Analysis Method) |
|---|---|---|---|
Purposedifferent | When research notes, feedback, or observations sit unconnected side by side, affinity diagramming sorts the raw material into solid themes. Many individual points turn into patterns that make decisions and opportunities clearer. | When switching motives and progress are unclear, it reconstructs the situation from real customer circumstances. It shows why a switch happens and what kind of progress is being sought. | ATAM helps teams weigh architecture decisions when quality goals compete. The team considers business goals, stakeholder expectations, and technical decisions together. The evaluation shows which risks need further investigation. |
Complexitydifferent | Low | Medium | High |
Timedifferent | 45–90 min | 1-3 Wochen | Several meetings plus preparation and analysis; total effort depends on scope |
Participantsdifferent | 3-10 | 5-12 Interviews | Evaluation team, architects, and relevant stakeholders |
Formatdifferent | Workshop | Workshop + async | Workshop + async |
Outputdifferent | Theme clusters, Insight statements, Opportunity areas | Job Stories, Outcome Statements, Opportunity List | Prioritized quality scenarios in a utility tree, Architecture risks with reasoning and assumptions, Sensitivity and trade-off points, Findings report with open investigations |
Tagsno overlap | SynthesisQualitativeRoot cause | CustomerOutcomesNeeds | ArchitectureQualityRiskTradeoffsStakeholders |
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