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Criterion
Paper illustration of two considered options leading to a decision record with a marked status and visible consequences.
Architecture
Architecture Decision Record
A/B Testing workspace showing the question, observations, and next decision.
Growth
A/B Testing
Architecture Communication Canvas method illustration showing its working structure
Architecture
Architecture Communication Canvas
Paper illustration for Smoke Test.
Product Discovery
Smoke Test
Purposedifferent
An ADR permanently records an architecture decision with context, trade-offs, and consequence. It creates continuity for later changes because the decision path stays traceable.When two variants compete, discussions quickly decide by taste rather than effect. A/B Testing checks behavior under controlled conditions and separates real improvement from chance or expectation effects.The Architecture Communication Canvas plans architecture communication so the right people receive the right message. The method turns technical complexity into deliberate communication design.When demand only needs to be roughly verified, it tests interest with minimal effort. It measures whether people would take a next step at all.
Complexitydifferent
LowHighMediumLow
Timedifferent
15-45 min1-4 Wochen60-120 min1-5 Tage
Participantsdifferent
1-31-62-8Nutzertraffic
Formatdifferent
AsyncAsyncWorkshop + asyncAsync
Outputdifferent
ADR File, Decision Log, RationaleExperiment results, Decision log, Learning summaryCommunication Canvas, Stakeholder Messages, Architecture Communication PlanInterest Metrics, Conversion Signal, Learning Note
Tagsno overlap
ArchitectureRationaleDocumentationGovernance
ExperimentsGrowthAnalyticsValidation
ArchitectureCommunicationStakeholdersCanvas
ValidationExperimentsDemandGrowth
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