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Criterion
Paper illustration for ABC Analysis
Operations
ABC Analysis
Paper illustration of a journey map with four connected phases, several experience lanes and a point marked for closer investigation.
UX Research
Customer Journey Mapping
A paper-based illustration representing Kano Model with its core stages and visible working result.
Product Discovery
Kano Model
A paper-based illustration representing Service Blueprint with its core stages and visible working result.
UX Design
Service Blueprinting
Purposedifferent
With many similar objects of differing economic significance, the method prioritizes effort by effect. It separates what needs regular steering from what rarely needs attention.When a user journey falls apart across many touchpoints, customer journey mapping makes the experience visible as a coherent arc. Phases, emotions, and breaks become legible enough to prioritize critical moments deliberately.When features need to be distinguished by their effect on satisfaction, it makes expectations and surprises comparable. It separates basic needs, performance contribution, and delight.When a service experience is spread across several touchpoints, it brings frontstage and backstage together. It shows where user contact and internal responsibility must fit.
Complexitydifferent
LowMediumMediumHigh
Timedifferent
30-60 min2-4 h1-2 Tage0.5-2 Tage
Participantsdifferent
1-54-1010-506-12
Formatdifferent
AsyncWorkshopWorkshop + asyncWorkshop
Outputdifferent
ABC Classification, Focus Rules, Control ListJourney Map, Pain-point List, Opportunity BacklogKano Matrix, Feature Classes, Priority ThemesService Blueprint, Fail Points, Ownership Map
Tagsno overlap
PrioritizationOperationsPortfolio
JourneyServiceService design
SatisfactionPrioritizationCustomer
Service designOperationsJourneyBlueprint
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