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Criterion
Paper illustration for ABC Analysis
Operations
ABC Analysis
Empathy Mapping
UX Research
Empathy Mapping
A paper-based illustration representing Customer Journey Canvas with its core stages and visible working result.
UX Design
Customer Journey Canvas
A paper-based illustration representing Kano Model with its core stages and visible working result.
Product Discovery
Kano Model
Purposedifferent
With many similar objects of differing economic significance, the method prioritizes effort by effect. It separates what needs regular steering from what rarely needs attention.When a lot is assumed about a target group but little is seen jointly, empathy mapping makes knowledge and gaps directly comparable. The picture also shows which assumptions hold up and where evidence is missing.When a journey needs to be understood across several phases, it arranges experience, touchpoints, and opportunities into one picture. It makes gaps and friction along the user path clear.When features need to be distinguished by their effect on satisfaction, it makes expectations and surprises comparable. It separates basic needs, performance contribution, and delight.
Complexitydifferent
LowLowMediumMedium
Timedifferent
30-60 min30–60 min1-3 h1-2 Tage
Participantsdifferent
1-54-83-1010-50
Formatdifferent
AsyncWorkshopWorkshopWorkshop + async
Outputdifferent
ABC Classification, Focus Rules, Control ListEmpathy Map, Assumptions List, Research GapsCustomer Journey Canvas, Pain Points, Experience OpportunitiesKano Matrix, Feature Classes, Priority Themes
Tagsno overlap
PrioritizationOperationsPortfolio
SynthesisQualitativeWorkshop
JourneyCustomerService designCanvas
SatisfactionPrioritizationCustomer
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