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| Criterion |  Growth A/B Testing |  Delivery Value Stream Mapping |  Product Discovery Learning Card |  Product Discovery MVP Test Matrix |
|---|---|---|---|---|
Purposedifferent | When two variants compete, discussions quickly decide by taste rather than effect. A/B Testing checks behavior under controlled conditions and separates real improvement from chance or expectation effects. | When delivery work dissolves into wait times, handoffs, and hidden effort, Value Stream Mapping makes the actual flow visible. The method exposes bottlenecks, idle time, and feedback loops so lead time and improvement levers become tangible. | The Learning Card connects traceable test results to a reasoned next action while keeping the limits of the insight visible. | When several minimal variants compete to answer the same question, it makes comparing and choosing between them cleaner. It separates problem, assumption, solution, and evidence. The result is captured as a Test Matrix and a Test Plan. |
Complexitydifferent | High | Medium | Low | Medium |
Timedifferent | 1-4 Wochen | 1-3 h | 25-40 min | 45-75 min |
Participantsdifferent | 1-6 | 4-10 | 1-5 | 2-8 |
Formatdifferent | Async | Workshop | Workshop + async | Workshop |
Outputdifferent | Experiment results, Decision log, Learning summary | Current-state map, Future-state map, Bottleneck list | Learning Card with evidence and next action | Test Matrix, Test Plan |
Tagsno overlap | ExperimentsGrowthAnalyticsValidation | LeanFlowWasteDelivery | ExperimentsValidationDiscoveryLearning | ExperimentsValidationDiscoveryOptions |