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Criterion
A3 Problem-Solving workspace showing the question, observations, and next decision.
Operations
A3 Problem Solving
Paper illustration of a journey map with four connected phases, several experience lanes and a point marked for closer investigation.
UX Research
Customer Journey Mapping
Gemba Walk workspace showing the question, observations, and next decision.
Operations
Gemba Walk
A 5 Whys working surface connects an observable problem with evidenced causes, marked uncertainty and concrete countermeasures with ownership.
Operations
5 Whys
Purposedifferent
For a complex deviation with several people involved, the method bundles problem, analysis, and decision onto one page. It creates a shared working space where causes, countermeasures, and follow-up fit together.When a user journey falls apart across many touchpoints, customer journey mapping makes the experience visible as a coherent arc. Phases, emotions, and breaks become legible enough to prioritize critical moments deliberately.When there is uncertainty about the real course of a process, the method brings observation to the place where work happens. It combines perception, follow-up questions, and process knowledge so decisions rest on actual workflows instead of assumptions.For a single, hard-to-explain deviation, the method exposes the causal chain behind the visible symptom. It keeps the cause open until a controllable condition emerges instead of a mere description.
Complexitydifferent
MediumMediumLowLow
Timedifferent
45-90 min2-4 h30-120 min15-30 min
Participantsdifferent
2-54-102-62-6
Formatdifferent
Workshop + asyncWorkshopWorkshopWorkshop
Outputdifferent
A3 Report, Action Plan, Root Cause AnalysisJourney Map, Pain-point List, Opportunity BacklogObservation Notes, Improvement IdeasRoot cause notes, Countermeasures
Tagsno overlap
LeanProblem solvingCoachingOperations
JourneyServiceService design
LeanObservationProcessOperations
Root causeIncidentLeanProblem solving
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