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Criterion
A 5 Whys working surface connects an observable problem with evidenced causes, marked uncertainty and concrete countermeasures with ownership.
Operations
5 Whys
Paper illustration for Smoke Test.
Product Discovery
Smoke Test
Paper illustration for Root Cause Analysis.
Operations
Root Cause Analysis
Paper illustration for Fake Door Test
Product Discovery
Fake Door Test
Purposedifferent
For a single, hard-to-explain deviation, the method exposes the causal chain behind the visible symptom. It keeps the cause open until a controllable condition emerges instead of a mere description.When demand only needs to be roughly verified, it tests interest with minimal effort. It measures whether people would take a next step at all.When a problem keeps recurring and the cause stays unclear, the method exposes the underlying mechanism. It separates symptom, guess, and robust explanation from one another.When demand is still unclear, it measures interest in a feature before it is built. It separates real behavior from polite agreement and deliberately keeps build effort small.
Complexitydifferent
LowLowMediumMedium
Timedifferent
15-30 min1-5 Tage1-4 h1-5 Tage
Participantsdifferent
2-6Nutzertraffic3-8Nutzertraffic
Formatdifferent
WorkshopAsyncWorkshop + asyncAsync
Outputdifferent
Root cause notes, CountermeasuresInterest Metrics, Conversion Signal, Learning NoteProblem Statement, Cause Hypotheses, Confirmed Causes, Action PlanClick Data, Interest Signal, Learning Decision
Tagsno overlap
Root causeIncidentLeanProblem solving
ValidationExperimentsDemandGrowth
Root causeProblem solvingQualityIncident
ValidationExperimentsDemandDiscovery
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