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| Criterion |  Product Discovery Working Backwards |  Product Strategy Product Vision Board |  Product Strategy KPI Tree |  Facilitation Alignment Mapping |
|---|---|---|---|---|
Purposedifferent | When the target state and benefit need to be clear first, it thinks backward from the desired outcome into the product logic. It sharpens vision, objections, and value proposition before elaboration. | When a product needs a shared direction, it connects target audience, benefit, and business picture in a clear vision. It makes the envisioned future legible for the team. | When metrics across the organization drift apart, it arranges drivers and effects under one shared logic. It connects customer value, product logic, and decision priorities. The result is captured as a KPI tree and owner list. | When several people work toward one goal but hold different mental maps, Alignment Mapping makes the discrepancies visible. It arranges goals, assumptions, and priorities so shared direction becomes verifiable. |
Complexitydifferent | Medium | Low | Medium | Medium |
Timedifferent | 4-8 h, mehrere Iterationen | 1-2 h | 90-180 min initial, dann laufend | 1-2 h |
Participantsdifferent | 2-6 | 2-8 | 3-8 | 4-12 |
Formatdifferent | Workshop + async | Workshop + async | Workshop + async | Workshop |
Outputdifferent | Future Press Release, FAQ, Vision Statement | Product Vision Board, Vision Statement, Assumptions and Validation Questions | KPI Tree, Owner List | Alignment Map, Open Issues, Decision Questions |
Tags1 shared | VisionNarrativeAlignment | VisionCanvasStrategyAlignment | MetricsStrategyAlignmentMeasurement | AlignmentStakeholdersStrategyFacilitation |