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| Criterion |  Product Discovery Working Backwards |  Product Strategy OKRs |  Product Strategy SMART Goals |  Product Strategy GIST Planning |
|---|---|---|---|---|
Purposedifferent | When the target state and benefit need to be clear first, it thinks backward from the desired outcome into the product logic. It sharpens vision, objections, and value proposition before elaboration. | When strategic direction needs to become measurable, it connects ambition with checkable results. It makes goals connectable to focus and review. | When goals are formulated too generally, it brings measurability, direction, and timing into shape. It prevents intentions from staying without clear verification. | GIST Planning helps clarify target groups, value, goals, and priorities. It links customer value, product logic, and decision priorities, and captures the result as goals, an idea bank, and a step-project list. |
Complexitydifferent | Medium | Medium | Low | Medium |
Timedifferent | 4-8 h, mehrere Iterationen | 1-2 h Setup | 15-30 min | Wochen bis Monate je Goal |
Participantsdifferent | 2-6 | 2-20 | 1-8 | 3-10 |
Formatsame | Workshop + async | Workshop + async | Workshop + async | Workshop + async |
Outputdifferent | Future Press Release, FAQ, Vision Statement | OKR set, Measurement plan, Review cadence | SMART Goal, Measurement Note, Deadline | Goals, Idea bank, Step-project list, Tasks, Learning reports |
Tagsno overlap | VisionNarrativeAlignment | GoalsAlignmentOutcomesMeasurement | GoalsPlanningMeasurementAlignment | RoadmapOutcomesPlanningExperiments |