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| Criterion |  Product Discovery Working Backwards |  Product Strategy OKRs |  UX Research HEART Framework |  Product Strategy SMART Goals |
|---|---|---|---|---|
Purposedifferent | When the target state and benefit need to be clear first, it thinks backward from the desired outcome into the product logic. It sharpens vision, objections, and value proposition before elaboration. | When strategic direction needs to become measurable, it connects ambition with checkable results. It makes goals connectable to focus and review. | Helps clarify observations, needs, and patterns in concrete terms. It groups observations into patterns, questions, and decisions. The result is captured as a HEART-GSM table and dashboard. | When goals are formulated too generally, it brings measurability, direction, and timing into shape. It prevents intentions from staying without clear verification. |
Complexitydifferent | Medium | Medium | Medium | Low |
Timedifferent | 4-8 h, mehrere Iterationen | 1-2 h Setup | 120 min initial, dann laufend | 15-30 min |
Participantsdifferent | 2-6 | 2-20 | 3-6 | 1-8 |
Formatsame | Workshop + async | Workshop + async | Workshop + async | Workshop + async |
Outputdifferent | Future Press Release, FAQ, Vision Statement | OKR set, Measurement plan, Review cadence | HEART-GSM Table, Dashboard | SMART Goal, Measurement Note, Deadline |
Tagsno overlap | VisionNarrativeAlignment | GoalsAlignmentOutcomesMeasurement | MetricsUX researchMeasurementSatisfaction | GoalsPlanningMeasurementAlignment |