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Criterion
Paper illustration of Working Backwards with its method-specific working model.
Product Discovery
Working Backwards
A paper-based illustration representing North Star Metric with its core stages and visible working result.
Growth
North Star Metric
Paper illustration of Stakeholder Salience Model with its method-specific working model.
Facilitation
Stakeholder Salience Model
Paper illustration for Storytelling
Facilitation
Storytelling
Purposedifferent
When the target state and benefit need to be clear first, it thinks backward from the desired outcome into the product logic. It sharpens vision, objections, and value proposition before elaboration.When product teams track many metrics, the view of the actual customer outcome easily gets lost. A North Star Metric bundles growth, usage, and value contribution into one signal that makes the system's direction visible.When stakeholders appear to matter very differently, the Stakeholder Salience Model rates their actual priority through power, legitimacy, and urgency. It turns individual contributions into a visible selection. The result is captured as a Salience diagram and a class-based strategy.When an insight needs to have an effect, storytelling translates dry facts into a comprehensible development. It combines context, tension, and consequence into a form that people remember and pass on more easily.
Complexitysame
MediumMediumMediumMedium
Timedifferent
4-8 h, mehrere Iterationen1-2 h60-90 min45-120 min
Participantsdifferent
2-63-83-61-6
Formatdifferent
Workshop + asyncWorkshop + asyncWorkshopWorkshop + async
Outputdifferent
Future Press Release, FAQ, Vision StatementNorth Star metric, Input metric tree, Measurement cadenceSalience Diagram, Strategy per ClassNarrative Outline, Key Message, Story Arc
Tagsno overlap
VisionNarrativeAlignment
GrowthMetricsAlignmentRetention
StakeholdersFacilitationAlignmentGovernance
CommunicationNarrativeStakeholdersFacilitation
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