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| Criterion |  Product Discovery Working Backwards |  UX Research HEART Framework |  Product Strategy OKRs |  Product Strategy SMART Goals |
|---|---|---|---|---|
Purposedifferent | When the target state and benefit need to be clear first, it thinks backward from the desired outcome into the product logic. It sharpens vision, objections, and value proposition before elaboration. | Helps clarify observations, needs, and patterns in concrete terms. It groups observations into patterns, questions, and decisions. The result is captured as a HEART-GSM table and dashboard. | When strategic direction needs to become measurable, it connects ambition with checkable results. It makes goals connectable to focus and review. | When goals are formulated too generally, it brings measurability, direction, and timing into shape. It prevents intentions from staying without clear verification. |
Complexitydifferent | Medium | Medium | Medium | Low |
Timedifferent | 4-8 h, mehrere Iterationen | 120 min initial, dann laufend | 1-2 h Setup | 15-30 min |
Participantsdifferent | 2-6 | 3-6 | 2-20 | 1-8 |
Formatsame | Workshop + async | Workshop + async | Workshop + async | Workshop + async |
Outputdifferent | Future Press Release, FAQ, Vision Statement | HEART-GSM Table, Dashboard | OKR set, Measurement plan, Review cadence | SMART Goal, Measurement Note, Deadline |
Tagsno overlap | VisionNarrativeAlignment | MetricsUX researchMeasurementSatisfaction | GoalsAlignmentOutcomesMeasurement | GoalsPlanningMeasurementAlignment |