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| Criterion |  Product Discovery Working Backwards |  Product Strategy Counter Metrics |  Engineering Goal Question Metric |  Business Strategy Balanced Scorecard |
|---|---|---|---|---|
Purposedifferent | When the target state and benefit need to be clear first, it thinks backward from the desired outcome into the product logic. It sharpens vision, objections, and value proposition before elaboration. | When a headline metric could mask side effects, it adds guardrail signals against unwanted outcomes. It connects customer value, product logic, and decision priorities. The result is captured as a counter-metric list and guardrail definitions. | Helps clarify technical problems, hypotheses, and next steps in concrete terms. It breaks a technical problem into testable parts. The result is captured as a GQM table and metric briefs. | Balanced Scorecard translates strategy into a few interconnected perspectives and metrics. It holds impact, steering, and learning together in daily work instead of narrowing strategy down to financial figures. |
Complexitydifferent | Medium | Low | Medium | High |
Timedifferent | 4-8 h, mehrere Iterationen | 30-60 min | 90-180 min | Halber Tag bis mehrere Wochen |
Participantsdifferent | 2-6 | 2-6 | 3-6 | 4-12 |
Formatdifferent | Workshop + async | Workshop + async | Workshop | Workshop + async |
Outputdifferent | Future Press Release, FAQ, Vision Statement | Counter Metric List, Guardrail Definitions | GQM Table, Metric Profiles | Balanced Scorecard, Strategic Measures, Initiative Map |
Tagsno overlap | VisionNarrativeAlignment | MetricsMeasurementStrategyExperiments | MetricsMeasurementEngineeringAlignment | StrategyMetricsExecution |