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| Criterion |  Product Discovery Working Backwards |  Business Strategy Balanced Scorecard |  Engineering Goal Question Metric |  Product Strategy Counter Metrics |
|---|---|---|---|---|
Purposedifferent | When the target state and benefit need to be clear first, it thinks backward from the desired outcome into the product logic. It sharpens vision, objections, and value proposition before elaboration. | Balanced Scorecard translates strategy into a few interconnected perspectives and metrics. It holds impact, steering, and learning together in daily work instead of narrowing strategy down to financial figures. | Helps clarify technical problems, hypotheses, and next steps in concrete terms. It breaks a technical problem into testable parts. The result is captured as a GQM table and metric briefs. | When a headline metric could mask side effects, it adds guardrail signals against unwanted outcomes. It connects customer value, product logic, and decision priorities. The result is captured as a counter-metric list and guardrail definitions. |
Complexitydifferent | Medium | High | Medium | Low |
Timedifferent | 4-8 h, mehrere Iterationen | Halber Tag bis mehrere Wochen | 90-180 min | 30-60 min |
Participantsdifferent | 2-6 | 4-12 | 3-6 | 2-6 |
Formatdifferent | Workshop + async | Workshop + async | Workshop | Workshop + async |
Outputdifferent | Future Press Release, FAQ, Vision Statement | Balanced Scorecard, Strategic Measures, Initiative Map | GQM Table, Metric Profiles | Counter Metric List, Guardrail Definitions |
Tagsno overlap | VisionNarrativeAlignment | StrategyMetricsExecution | MetricsMeasurementEngineeringAlignment | MetricsMeasurementStrategyExperiments |