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Criterion
Paper illustration of Working Backwards with its method-specific working model.
Product Discovery
Working Backwards
Paper illustration of a two-by-two Ansoff Matrix with four growth directions
Business Strategy
Ansoff Matrix
Paper illustration of Stakeholder Salience Model with its method-specific working model.
Facilitation
Stakeholder Salience Model
Stakeholder Mapping
Facilitation
Stakeholder Mapping
Purposedifferent
When the target state and benefit need to be clear first, it thinks backward from the desired outcome into the product logic. It sharpens vision, objections, and value proposition before elaboration.The Ansoff Matrix organizes growth options by market and product relation. It helps weigh expansion, diversification, and adaptation cleanly against each other.When stakeholders appear to matter very differently, the Stakeholder Salience Model rates their actual priority through power, legitimacy, and urgency. It turns individual contributions into a visible selection. The result is captured as a Salience diagram and a class-based strategy.When an initiative depends on many people, interests, and power dynamics, Stakeholder Mapping systematically orders the environment. It shows who influences, who is affected, and where relationship management or safeguarding matters first.
Complexitydifferent
MediumLowMediumLow
Timedifferent
4-8 h, mehrere Iterationen45-90 min60-90 min60–90 min
Participantsdifferent
2-62-83-62-8
Formatdifferent
Workshop + asyncWorkshop + asyncWorkshopWorkshop + async
Outputdifferent
Future Press Release, FAQ, Vision StatementAnsoff Matrix, Growth Options, Risk NotesSalience Diagram, Strategy per ClassStakeholder Map, Engagement Plan, Risk Notes
Tagsno overlap
VisionNarrativeAlignment
GrowthStrategyMarketPortfolio
StakeholdersFacilitationAlignmentGovernance
StakeholdersAlignmentFacilitationChange
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