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Criterion
Paper illustration of Working Backwards with its method-specific working model.
Product Discovery
Working Backwards
Paper illustration for 1-2-4-All.
Facilitation
1-2-4-All
Paper illustration of Rolestorming with its method-specific working model.
Innovation
Rolestorming
A paper-based illustration representing Brainstorming with its core stages and visible working result.
Innovation
Brainstorming
Purposedifferent
When the target state and benefit need to be clear first, it thinks backward from the desired outcome into the product logic. It sharpens vision, objections, and value proposition before elaboration.When many people in a group too rarely get to speak, 1-2-4-All distributes thinking time more fairly. The format builds participation step by step and makes quiet or still-unformed thoughts usable faster.When a search for ideas stalls, switching roles helps people step outside their own perspective and activate new logics of action. The method reduces habit because contributions arise from a different stance. This brings unfamiliar, often fitting solution approaches into play.When a team faces an open question with many obvious directions, the method first creates breadth instead of premature commitment. It separates idea flow from evaluation and makes lines of thought visible, creating a pool for selection and further development.
Complexitydifferent
MediumLowLowLow
Timedifferent
4-8 h, mehrere Iterationen10-20 min30-60 min30-60 min
Participantsdifferent
2-64-100+3-124-12
Formatdifferent
Workshop + asyncWorkshopWorkshopWorkshop
Outputdifferent
Future Press Release, FAQ, Vision StatementIdea List, Shared Insights, Emergent ThemesRollenkarten, Ideenpool pro Rolle, Konsolidierte ShortlistIdea pool, Theme clusters, Shortlist
Tagsno overlap
VisionNarrativeAlignment
FacilitationInclusionIdeation
BrainstormingIdeationCreativity
BrainstormingIdeationCreativityWorkshopDivergence
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