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| Criterion | ![]() Business Strategy VMGS | ![]() Business Strategy Scenario Planning | ![]() Product Strategy SMART Goals | ![]() Product Strategy OKRs |
|---|---|---|---|---|
Purposedifferent | VMGS arranges vision, mission, goals, and strategies into a clear guiding logic. Direction, purpose, and priorities are connected so teams can decide more coherently. | Scenario Planning opens the view to several plausible futures instead of a single forecast. The method protects strategies from depending on too narrow an expected path. | When goals are formulated too generally, it brings measurability, direction, and timing into shape. It prevents intentions from staying without clear verification. | When strategic direction needs to become measurable, it connects ambition with checkable results. It makes goals connectable to focus and review. |
Complexitydifferent | Medium | High | Low | Medium |
Timedifferent | 2-4 h | 0.5-2 Tage | 15-30 min | 1-2 h Setup |
Participantsdifferent | 3-12 | 4-12 | 1-8 | 2-20 |
Formatdifferent | Workshop | Workshop | Workshop + async | Workshop + async |
Outputdifferent | Vision Statement, Mission Statement, Goals, Strategies | Scenario Set, Strategic Implications, Robust Options | SMART Goal, Measurement Note, Deadline | OKR set, Measurement plan, Review cadence |
Tagsno overlap | VisionGoalsStrategy | StrategyUncertaintyPlanning | GoalsPlanningMeasurementAlignment | GoalsAlignmentOutcomesMeasurement |



