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| Criterion | ![]() Business Strategy VMGS | ![]() Facilitation Alignment Mapping | ![]() Product Strategy Impact Mapping | ![]() Product Strategy SMART Goals |
|---|---|---|---|---|
Purposedifferent | VMGS arranges vision, mission, goals, and strategies into a clear guiding logic. Direction, purpose, and priorities are connected so teams can decide more coherently. | When several people work toward one goal but hold different mental maps, Alignment Mapping makes the discrepancies visible. It arranges goals, assumptions, and priorities so shared direction becomes verifiable. | When a goal needs to be connected to several possible paths, it shows chains of impact instead of feature lists. It connects business goal, behavior change, and measures. | When goals are formulated too generally, it brings measurability, direction, and timing into shape. It prevents intentions from staying without clear verification. |
Complexitydifferent | Medium | Medium | Medium | Low |
Timedifferent | 2-4 h | 1-2 h | 45-90 min | 15-30 min |
Participantsdifferent | 3-12 | 4-12 | 3-8 | 1-8 |
Formatdifferent | Workshop | Workshop | Workshop | Workshop + async |
Outputdifferent | Vision Statement, Mission Statement, Goals, Strategies | Alignment Map, Open Issues, Decision Questions | Impact Map, Outcome Hypotheses, Delivery Options | SMART Goal, Measurement Note, Deadline |
Tagsno overlap | VisionGoalsStrategy | AlignmentStakeholdersStrategyFacilitation | OutcomesStrategyBehaviorPlanning | GoalsPlanningMeasurementAlignment |



