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Criterion
Visual Management workspace showing the question, observations, and next decision.
Operations
Visual Management
Paper illustration of Pretotyping with its method-specific working model.
Product Discovery
Pretotyping
A/B Testing workspace showing the question, observations, and next decision.
Growth
A/B Testing
Paper illustration for Smoke Test.
Product Discovery
Smoke Test
Purposedifferent
With high tempo and many parallel topics, the method makes status, deviations, and priorities visible at a glance. It reduces search effort and prevents what matters from getting lost in daily work.Pretotyping clarifies whether a customer problem and solution idea create enough real demand. It separates problem, assumption, solution, and evidence, and captures the result as a pretotyping sketch, test setup, and conversion data.When two variants compete, discussions quickly decide by taste rather than effect. A/B Testing checks behavior under controlled conditions and separates real improvement from chance or expectation effects.When demand only needs to be roughly verified, it tests interest with minimal effort. It measures whether people would take a next step at all.
Complexitydifferent
LowLowHighLow
Timedifferent
OngoingStunden bis wenige Tage1-4 Wochen1-5 Tage
Participantsdifferent
1-201-41-6Nutzertraffic
Formatdifferent
Workshop + asyncWorkshop + asyncAsyncAsync
Outputdifferent
Visual Board, Status Indicators, Exception CuesPretotyping sketch, Test setup, Conversion data, Go or no-go decisionExperiment results, Decision log, Learning summaryInterest Metrics, Conversion Signal, Learning Note
Tagsno overlap
SignalsOperationsVisual management
ValidationDemandMVP
ExperimentsGrowthAnalyticsValidation
ValidationExperimentsDemandGrowth
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