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Criterion
Visual Management workspace showing the question, observations, and next decision.
Operations
Visual Management
Paper illustration of two user profile cards with a goal, behavior evidence, and an open research question.
UX Research
Personas
Paper illustration for Opportunity Interview
Product Discovery
Opportunity Interview
A3 Problem-Solving workspace showing the question, observations, and next decision.
Operations
A3 Problem Solving
Purposedifferent
With high tempo and many parallel topics, the method makes status, deviations, and priorities visible at a glance. It reduces search effort and prevents what matters from getting lost in daily work.When target groups stay too vague and teams talk about the same people differently, personas create a shared, solid picture of usage. Condensed profiles make needs, contexts, and differences tangible enough for decisions.When opportunities are still hidden behind signals of need, it structures conversations around needs and obstacles. It looks for patterns that lead to new product opportunities.For a complex deviation with several people involved, the method bundles problem, analysis, and decision onto one page. It creates a shared working space where causes, countermeasures, and follow-up fit together.
Complexitydifferent
LowMediumMediumMedium
Timedifferent
Ongoing1-3 Tage30-60 min je Interview45-90 min
Participantsdifferent
1-20Internes Team5-12 Interviews2-5
Formatsame
Workshop + asyncWorkshop + asyncWorkshop + asyncWorkshop + async
Outputdifferent
Visual Board, Status Indicators, Exception CuesPersona Profiles, Needs Summary, Scenario NotesInterview Notes, Opportunity Themes, Customer QuotesA3 Report, Action Plan, Root Cause Analysis
Tagsno overlap
SignalsOperationsVisual management
ResearchCustomerSynthesis
DiscoveryInterviewsOpportunityCustomer
LeanProblem solvingCoachingOperations
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