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| Criterion |  Business Strategy Value Chain Analysis |  Innovation Rapid Ideation |  Innovation Brainstorming |  Innovation Crazy 8s |
|---|---|---|---|---|
Purposedifferent | Value Chain Analysis shows where value is created, costs accrue, and differentiation becomes possible along the process. It compares strengths, risks, market logic, and courses of action. The result is captured as a value-chain map and lever list. | When a decision needs to be prepared quickly, the method generates many solution-close variants in a short time. It deliberately relies on pace to undercut self-censorship and perfectionism. This quickly produces a usable field for prioritization and further work. | When a team faces an open question with many obvious directions, the method first creates breadth instead of premature commitment. It separates idea flow from evaluation and makes lines of thought visible, creating a pool for selection and further development. | With only a few minutes available and a still-fuzzy solution search, the method forces a wide range of variants. It produces fast sketches before the first idea can settle in, making different directions directly comparable and open to further development. |
Complexitydifferent | High | Low | Low | Low |
Timedifferent | Half day | 5-20 min | 30-60 min | 8-15 min |
Participantsdifferent | 3-8 | 1-20 | 4-12 | 1-10 |
Formatdifferent | Workshop | Workshop + async | Workshop | Workshop |
Outputdifferent | Value Chain Map, Lever List | Ideenpool, Roh-Shortlist, Cluster | Idea pool, Theme clusters, Shortlist | Sketch Set, Idea Shortlist, Direction Options |
Tagsno overlap | StrategyBusiness modelDiagnosisAnalysis | BrainstormingIdeationDivergenceSpeed | BrainstormingIdeationCreativityWorkshopDivergence | BrainstormingSketchingSpeedDivergenceDesign sprint |