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Criterion
Paper illustration of Value Chain Analysis with its method-specific working model.
Business Strategy
Value Chain Analysis
Paper illustration of a two-by-two Ansoff Matrix with four growth directions
Business Strategy
Ansoff Matrix
Paper illustration of a Test Card with four fields for hypothesis, test, metric, and success threshold.
Product Discovery
Test Card
Paper illustration of Experiment Canvas with a method-specific labelled workspace.
Product Discovery
Experiment Canvas
Purposedifferent
Value Chain Analysis shows where value is created, costs accrue, and differentiation becomes possible along the process. It compares strengths, risks, market logic, and courses of action. The result is captured as a value-chain map and lever list.The Ansoff Matrix organizes growth options by market and product relation. It helps weigh expansion, diversification, and adaptation cleanly against each other.The Test Card turns a critical assumption into a testable claim and specifies in advance which result counts as success.When experiments become unreadable after the fact, it arranges hypothesis, signal, and learning goal on a single canvas. It separates problem, assumption, solution, and evidence. The result is captured as a Completed Experiment Canvas and a Success Metric.
Complexitydifferent
HighLowLowLow
Timedifferent
Half day45-90 min20-35 min30-60 min
Participantsdifferent
3-82-81-51-5
Formatdifferent
WorkshopWorkshop + asyncWorkshop + asyncWorkshop + async
Outputdifferent
Value Chain Map, Lever ListAnsoff Matrix, Growth Options, Risk NotesTest Card with a pre-set thresholdCompleted Experiment Canvas, Success Metric
Tagsno overlap
StrategyBusiness modelDiagnosisAnalysis
GrowthStrategyMarketPortfolio
ExperimentsValidationDiscoveryHypothesis
ExperimentsValidationDiscoveryHypothesis
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