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Criterion
Paper illustration of two people facing each other, speech bubbles and an open interview notebook.
UX Research
User Interviews
Paper illustration for Alignment Mapping.
Facilitation
Alignment Mapping
Paper illustration of Power-Interest Grid with a method-specific labelled workspace.
Facilitation
Power Interest Grid
Paper illustration for 3-Circle Venn Diagram
Facilitation
3-Circle Venn Diagram
Purposedifferent
When teams derive needs only from assumptions and real motives are missing, user interviews give direct access to behavior and meaning. Conversations from the target group's everyday life make patterns, tensions, and open questions solidly visible.When several people work toward one goal but hold different mental maps, Alignment Mapping makes the discrepancies visible. It arranges goals, assumptions, and priorities so shared direction becomes verifiable.When many stakeholders compete for attention at once, the Power Interest Grid sorts them by influence and stake. It turns individual contributions into a visible selection. The result is captured as a Power Interest Grid and a stakeholder-specific strategy.When three perspectives matter at the same time, a Three-Circle Venn Diagram shows the overlaps and remainders precisely. It makes visible where shared effect arises and where only a partial perspective applies.
Complexitydifferent
LowMediumLowLow
Timedifferent
30–60 min per interview1-2 h30-60 min15-45 min
Participantsdifferent
1 participant per interview4-122-82-8
Formatdifferent
Workshop + asyncWorkshopWorkshopWorkshop + async
Outputdifferent
Interview Notes, Themes, Insight SummaryAlignment Map, Open Issues, Decision QuestionsPower Interest Grid, Strategy per StakeholderVenn Diagram, Overlap Notes, Differentiators
Tagsno overlap
QualitativeResearchCustomerDiscovery
AlignmentStakeholdersStrategyFacilitation
StakeholdersFacilitationAlignmentPlanning
ComparisonFacilitationAlignment
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