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| Criterion |  Facilitation Troika Consulting |  Product Discovery Assumption Mapping |  Growth Growth Experiment |  Growth A/B Testing |
|---|---|---|---|---|
Purposedifferent | When someone needs to sort out a concrete work problem, Troika Consulting offers fast peer consulting with a tight focus. The method brings perspectives together without taking responsibility out of the person's hands. | When assumptions still sit unordered in the room, it weighs uncertainty against leverage. It makes visible which hypotheses should be checked first. | When growth ideas surface quickly, the temptation to build immediately instead of learning is high. A Growth Experiment frames an assumption so target group, lever, and measurement are clear before the first deployment. | When two variants compete, discussions quickly decide by taste rather than effect. A/B Testing checks behavior under controlled conditions and separates real improvement from chance or expectation effects. |
Complexitydifferent | Low | Medium | Medium | High |
Timedifferent | 30-45 min | 45-60 min | 1-2 Wochen | 1-4 Wochen |
Participantsdifferent | 3-30 | 2-8 | 1-6 | 1-6 |
Formatdifferent | Workshop | Workshop + async | Workshop + async | Async |
Outputdifferent | Advice Notes, Next Actions, Peer Insights | Assumption map, Test backlog, Risk ranking | Experiment card, Result summary, Next bet | Experiment results, Decision log, Learning summary |
Tagsno overlap | FacilitationCoachingLearning | AssumptionsRiskExperimentsValidation | MarketingGrowthExperimentsLearning | ExperimentsGrowthAnalyticsValidation |