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| Criterion | ![]() Facilitation Troika Consulting | ![]() Growth A/B Testing | ![]() Product Discovery MVP Test Matrix | ![]() Growth Growth Experiment |
|---|---|---|---|---|
Purposedifferent | When someone needs to sort out a concrete work problem, Troika Consulting offers fast peer consulting with a tight focus. The method brings perspectives together without taking responsibility out of the person's hands. | When two variants compete, discussions quickly decide by taste rather than effect. A/B Testing checks behavior under controlled conditions and separates real improvement from chance or expectation effects. | When several minimal variants compete to answer the same question, it makes comparing and choosing between them cleaner. It separates problem, assumption, solution, and evidence. The result is captured as a Test Matrix and a Test Plan. | When growth ideas surface quickly, the temptation to build immediately instead of learning is high. A Growth Experiment frames an assumption so target group, lever, and measurement are clear before the first deployment. |
Complexitydifferent | Low | High | Medium | Medium |
Timedifferent | 30-45 min | 1-4 Wochen | 45-75 min | 1-2 Wochen |
Participantsdifferent | 3-30 | 1-6 | 2-8 | 1-6 |
Formatdifferent | Workshop | Async | Workshop | Workshop + async |
Outputdifferent | Advice Notes, Next Actions, Peer Insights | Experiment results, Decision log, Learning summary | Test Matrix, Test Plan | Experiment card, Result summary, Next bet |
Tagsno overlap | FacilitationCoachingLearning | ExperimentsGrowthAnalyticsValidation | ExperimentsValidationDiscoveryOptions | MarketingGrowthExperimentsLearning |



