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| Criterion | ![]() Innovation TRIZ | ![]() Business Strategy Blue Ocean Strategy Canvas | ![]() Innovation Morphological Analysis | ![]() Business Strategy Business Model Canvas |
|---|---|---|---|---|
Purposedifferent | For technical contradictions or trade-offs, the method looks for solutions that resolve opposing requirements at the same time. It translates limits into an explicit picture of conflict that becomes workable. This produces not just compromises but more elegant principles. | The Blue Ocean Strategy Canvas shows how an offering is positioned relative to the market. Differentiation thereby becomes tangible in value factors instead of merely being claimed. | For a search for solutions with many degrees of freedom, a grid emerges for systematic combinations. The method separates features, variants, and exclusion criteria, so the space gets explored deliberately. | The Business Model Canvas condenses a business model to its key building blocks and assumptions. It makes variants quickly comparable and reveals gaps before validation or implementation begins. |
Complexitydifferent | High | Medium | Medium | Medium |
Timedifferent | 1-4 h | 2-4 h | 1-3 h | 1-2 h |
Participantsdifferent | 2-8 | 3-10 | 2-8 | 2-8 |
Formatdifferent | Workshop + async | Workshop | Workshop + async | Workshop + async |
Outputdifferent | Contradiction Statement, Inventive Principles, Solution Concepts | Strategy Canvas, Value Curve, ERRC Actions | Morphological Box, Concept Combinations, Idea Shortlist | Business Model Canvas, Assumption List, Business Hypotheses |
Tags1 shared | InnovationProblem solvingContradictionsCreativity | StrategyPositioningInnovationValue | IdeationInnovationCreativity | Business modelStrategyValueInnovation |



