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Criterion
Paper illustration for TRIZ
Innovation
TRIZ
Paper illustration of a two-by-two Ansoff Matrix with four growth directions
Business Strategy
Ansoff Matrix
Paper matrix with seven SCAMPER rows, operator prompts and variations for a course portal.
Innovation
SCAMPER
Purposedifferent
For technical contradictions or trade-offs, the method looks for solutions that resolve opposing requirements at the same time. It translates limits into an explicit picture of conflict that becomes workable. This produces not just compromises but more elegant principles.The Ansoff Matrix organizes growth options by market and product relation. It helps weigh expansion, diversification, and adaptation cleanly against each other.For an existing solution under pressure to change, the method deliberately opens space for systematic variants. It directs attention to rebuilding, combining, and repurposing rather than only new basic ideas. This produces concrete evolution paths for products, offerings, or workflows.
Complexitydifferent
HighLowLow
Timedifferent
1-4 h45-90 min30-60 min
Participantsdifferent
2-82-82-10
Formatdifferent
Workshop + asyncWorkshop + asyncWorkshop
Outputdifferent
Contradiction Statement, Inventive Principles, Solution ConceptsAnsoff Matrix, Growth Options, Risk NotesSCAMPER Idea List, Concept Shortlist, Variation Notes
Tagsno overlap
InnovationProblem solvingContradictionsCreativity
GrowthStrategyMarketPortfolio
BrainstormingIdeationCreativityReframingInnovation
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Methods with strong topical overlap with the current selection, not yet in the comparison.

A paper-based illustration representing Brainstorming with its core stages and visible working result.
Innovation
Brainstorming
Paper illustration for Contradiction Analysis.
Innovation
Contradiction Analysis
Paper illustration of the Lotus Blossom working structure.
Innovation
Lotus Blossom
Paper illustration of the Morphological Analysis working structure.
Innovation
Morphological Analysis