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Criterion
Paper illustration of a branching category tree with a highlighted search path and possible dead ends.
UX Research
Tree Testing
Paper illustration of Lean Startup with its method-specific working model.
Innovation
Lean Startup
Design Thinking as a learning loop: an observation notebook, a focused problem statement, different idea sketches, a cardboard prototype and user-test notes. Feedback leads to new understanding.
Innovation
Design Thinking
Paper illustration showing three sorted card stacks and an open question about a possible group.
UX Research
Card Sorting
Purposedifferent
When a navigation exists but search paths still fail, tree testing checks findability without visual distraction. The method shows whether labels, levels, and paths really lead to the intended destination.For uncertain business assumptions, the method forces the idea into contact with real market reactions early. It separates wishful picture, assumption, and observable behavior, so that learning becomes faster than planning. This translates uncertainty into measurable insight.For complex user problems with an uncertain cause, the method connects observation, interpretation, and experiment into a learning cycle. It keeps the focus on real needs and avoids premature solution language. This produces robust decisions for product and service.When content only makes sense internally and users can't find the structure again, card sorting exposes their mental order. Terms, groups, and naming are then aligned with the target group's expectations.
Complexitydifferent
MediumMediumHighLow
Timedifferent
1-2 TageWochen bis Monate je Lernzyklus1 Tag bis mehrere Wochen20-45 min
Participantsdifferent
Based on research question2-84-10Based on research question
Formatdifferent
AsyncWorkshop + asyncWorkshopWorkshop + async
Outputdifferent
Findability Metrics, Path Analysis, Revised IAHypothesis list, MVPs, Learning reports, Pivot or persevere decisionProblem Statement, Prototype, Test LearningsContent groups, Label set, IA hypotheses
Tagsno overlap
Information architectureNavigationFindability
LeanStartupValidationMVP
InnovationPrototypeResearch
Information architectureNavigationStructure
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