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Criterion
Paper illustration of a branching category tree with a highlighted search path and possible dead ends.
UX Research
Tree Testing
A paper-based illustration representing Design Sprint with its core stages and visible working result.
Innovation
Design Sprint
Paper illustration for Problem Interview
Product Discovery
Problem Interview
Paper illustration showing three sorted card stacks and an open question about a possible group.
UX Research
Card Sorting
Purposedifferent
When a navigation exists but search paths still fail, tree testing checks findability without visual distraction. The method shows whether labels, levels, and paths really lead to the intended destination.When the product question is unclear and time pressure is high, the method takes a team from an open idea to a testable solution. It connects problem understanding, decision, and learning in one compact format, lowering the risk of spending a lot of energy on a mere guess.When the picture of the problem still needs to become solid, it asks about real situations and consequences. It separates genuine suffering from mere interest in a solution.When content only makes sense internally and users can't find the structure again, card sorting exposes their mental order. Terms, groups, and naming are then aligned with the target group's expectations.
Complexitydifferent
MediumHighMediumLow
Timedifferent
1-2 Tage4-5 Tage30-60 min je Interview20-45 min
Participantsdifferent
Based on research question5-85-12 InterviewsBased on research question
Formatdifferent
AsyncWorkshopWorkshop + asyncWorkshop + async
Outputdifferent
Findability Metrics, Path Analysis, Revised IAPrototype, Test Findings, Decision RationaleProblem Evidence, Risk Notes, Customer SegmentsContent groups, Label set, IA hypotheses
Tagsno overlap
Information architectureNavigationFindability
Design sprintPrototypeValidationInnovation
DiscoveryInterviewsValidation
Information architectureNavigationStructure
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