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Criterion
Paper illustration of a branching category tree with a highlighted search path and possible dead ends.
UX Research
Tree Testing
Paper illustration for Concierge MVP
Product Discovery
Concierge MVP
Paper illustration showing three sorted card stacks and an open question about a possible group.
UX Research
Card Sorting
Paper illustration of a Learning Card with four fields for hypothesis, observation, insight, and action.
Product Discovery
Learning Card
Purposedifferent
When a navigation exists but search paths still fail, tree testing checks findability without visual distraction. The method shows whether labels, levels, and paths really lead to the intended destination.When an idea can first fail or grow through genuine hands-on support, it relies on manual work instead of automation. It shows whether user value holds up even under manual execution.When content only makes sense internally and users can't find the structure again, card sorting exposes their mental order. Terms, groups, and naming are then aligned with the target group's expectations.The Learning Card connects traceable test results to a reasoned next action while keeping the limits of the insight visible.
Complexitydifferent
MediumMediumLowLow
Timedifferent
1-2 Tage1-4 Wochen20-45 min25-40 min
Participantsdifferent
Based on research question3-10 KundenBased on research question1-5
Formatdifferent
AsyncWorkshop + asyncWorkshop + asyncWorkshop + async
Outputdifferent
Findability Metrics, Path Analysis, Revised IAConcierge Learnings, Service Blueprint, MVP RisksContent groups, Label set, IA hypothesesLearning Card with evidence and next action
Tagsno overlap
Information architectureNavigationFindability
MVPValidationServiceDiscovery
Information architectureNavigationStructure
ExperimentsValidationDiscoveryLearning
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