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Criterion
Paper illustration of a branching category tree with a highlighted search path and possible dead ends.
UX Research
Tree Testing
Paper illustration showing three sorted card stacks and an open question about a possible group.
UX Research
Card Sorting
Design Thinking as a learning loop: an observation notebook, a focused problem statement, different idea sketches, a cardboard prototype and user-test notes. Feedback leads to new understanding.
Innovation
Design Thinking
A paper-based illustration representing Design Sprint with its core stages and visible working result.
Innovation
Design Sprint
Purposedifferent
When a navigation exists but search paths still fail, tree testing checks findability without visual distraction. The method shows whether labels, levels, and paths really lead to the intended destination.When content only makes sense internally and users can't find the structure again, card sorting exposes their mental order. Terms, groups, and naming are then aligned with the target group's expectations.For complex user problems with an uncertain cause, the method connects observation, interpretation, and experiment into a learning cycle. It keeps the focus on real needs and avoids premature solution language. This produces robust decisions for product and service.When the product question is unclear and time pressure is high, the method takes a team from an open idea to a testable solution. It connects problem understanding, decision, and learning in one compact format, lowering the risk of spending a lot of energy on a mere guess.
Complexitydifferent
MediumLowHighHigh
Timedifferent
1-2 Tage20-45 min1 Tag bis mehrere Wochen4-5 Tage
Participantsdifferent
Based on research questionBased on research question4-105-8
Formatdifferent
AsyncWorkshop + asyncWorkshopWorkshop
Outputdifferent
Findability Metrics, Path Analysis, Revised IAContent groups, Label set, IA hypothesesProblem Statement, Prototype, Test LearningsPrototype, Test Findings, Decision Rationale
Tagsno overlap
Information architectureNavigationFindability
Information architectureNavigationStructure
InnovationPrototypeResearch
Design sprintPrototypeValidationInnovation
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