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Criterion
Paper illustration for TOWS Matrix.
Business Strategy
TOWS Matrix
Paper illustration of Three Horizons with its method-specific working model.
Business Strategy
Three Horizons
Paper illustration for Constraint Analysis.
Decision Making
Constraint Analysis
Paper illustration of a two-by-two Ansoff Matrix with four growth directions
Business Strategy
Ansoff Matrix
Purposedifferent
The TOWS Matrix connects internal strengths and weaknesses with external opportunities and threats into action-oriented strategies. It goes a step further than a pure stocktaking.Three Horizons helps clarify strategic options across different timeframes. It compares strengths, risks, market logic, and investment choices, and captures the result as a horizon map, portfolio view, and initiatives per horizon.When an initiative stalls, the limit often lies not in the idea but in hard or soft boundary conditions. Constraint Analysis separates these limits and shows which of them can actually be shaped.The Ansoff Matrix organizes growth options by market and product relation. It helps weigh expansion, diversification, and adaptation cleanly against each other.
Complexitydifferent
MediumMediumLowLow
Timedifferent
1-2 hHalbtags-Workshop, dann iterativ30-90 min45-90 min
Participantsdifferent
3-103-122-82-8
Formatdifferent
WorkshopWorkshopWorkshop + asyncWorkshop + async
Outputdifferent
TOWS Matrix, Strategic Options, Priority ActionsHorizon map, Portfolio view, Initiatives per horizon, Resource planConstraint List, Hard/Soft Classification, Option Impact Notes, Decision BoundariesAnsoff Matrix, Growth Options, Risk Notes
Tagsno overlap
StrategyAnalysisOptions
StrategyInnovationPortfolioForesight
ConstraintsDecisionPlanningOptions
GrowthStrategyMarketPortfolio
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