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| Criterion | ![]() Business Strategy TOWS Matrix | ![]() Business Strategy Three Horizons | ![]() Decision Making Constraint Analysis | ![]() Business Strategy Ansoff Matrix |
|---|---|---|---|---|
Purposedifferent | The TOWS Matrix connects internal strengths and weaknesses with external opportunities and threats into action-oriented strategies. It goes a step further than a pure stocktaking. | Three Horizons helps clarify strategic options across different timeframes. It compares strengths, risks, market logic, and investment choices, and captures the result as a horizon map, portfolio view, and initiatives per horizon. | When an initiative stalls, the limit often lies not in the idea but in hard or soft boundary conditions. Constraint Analysis separates these limits and shows which of them can actually be shaped. | The Ansoff Matrix organizes growth options by market and product relation. It helps weigh expansion, diversification, and adaptation cleanly against each other. |
Complexitydifferent | Medium | Medium | Low | Low |
Timedifferent | 1-2 h | Halbtags-Workshop, dann iterativ | 30-90 min | 45-90 min |
Participantsdifferent | 3-10 | 3-12 | 2-8 | 2-8 |
Formatdifferent | Workshop | Workshop | Workshop + async | Workshop + async |
Outputdifferent | TOWS Matrix, Strategic Options, Priority Actions | Horizon map, Portfolio view, Initiatives per horizon, Resource plan | Constraint List, Hard/Soft Classification, Option Impact Notes, Decision Boundaries | Ansoff Matrix, Growth Options, Risk Notes |
Tagsno overlap | StrategyAnalysisOptions | StrategyInnovationPortfolioForesight | ConstraintsDecisionPlanningOptions | GrowthStrategyMarketPortfolio |



