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Criterion
Paper illustration for TOWS Matrix.
Business Strategy
TOWS Matrix
Paper illustration for OODA Loop.
Decision Making
OODA Loop
Paper illustration of a two-by-two Ansoff Matrix with four growth directions
Business Strategy
Ansoff Matrix
Paper illustration of a six-field PESTLE grid
Business Strategy
PESTLE Analysis
Purposedifferent
The TOWS Matrix connects internal strengths and weaknesses with external opportunities and threats into action-oriented strategies. It goes a step further than a pure stocktaking.In dynamic situations, decisions become outdated faster than they can be prepared. The OODA Loop holds observing, orienting, deciding, and acting together as a recurring rhythm so reaction does not slide into inertia.The Ansoff Matrix organizes growth options by market and product relation. It helps weigh expansion, diversification, and adaptation cleanly against each other.PESTLE Analysis makes political, economic, social, technological, legal, and environmental influences visible. The environment of an initiative is thereby read systematically instead of through isolated trends.
Complexitydifferent
MediumMediumLowMedium
Timedifferent
1-2 h15-60 min je Zyklus45-90 min1-3 h
Participantsdifferent
3-101-82-82-10
Formatdifferent
WorkshopWorkshop + asyncWorkshop + asyncWorkshop + async
Outputdifferent
TOWS Matrix, Strategic Options, Priority ActionsSituation Assessment, Decision Loop, Action UpdatesAnsoff Matrix, Growth Options, Risk NotesPESTLE Map, External Risks, Strategic Questions
Tags1 shared
StrategyAnalysisOptions
DecisionChangeLearningStrategy
GrowthStrategyMarketPortfolio
StrategyMarketAnalysis
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