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| Criterion | ![]() Facilitation Timeline | ![]() Product Discovery Jobs to Be Done | ![]() Product Strategy OKRs | ![]() Product Strategy SMART Goals |
|---|---|---|---|---|
Purposedifferent | When a project, incident, or change process is only remembered in fragments, Timeline brings the sequence back into a readable form. It makes turning points, precursors, and after-effects recognizable over the course of time. | When switching motives and progress are unclear, it reconstructs the situation from real customer circumstances. It shows why a switch happens and what kind of progress is being sought. | When strategic direction needs to become measurable, it connects ambition with checkable results. It makes goals connectable to focus and review. | When goals are formulated too generally, it brings measurability, direction, and timing into shape. It prevents intentions from staying without clear verification. |
Complexitydifferent | Low | Medium | Medium | Low |
Timedifferent | 30-90 min | 1-3 Wochen | 1-2 h Setup | 15-30 min |
Participantsdifferent | 2-12 | 5-12 Interviews | 2-20 | 1-8 |
Formatsame | Workshop + async | Workshop + async | Workshop + async | Workshop + async |
Outputdifferent | Timeline, Milestones, Insight Notes | Job Stories, Outcome Statements, Opportunity List | OKR set, Measurement plan, Review cadence | SMART Goal, Measurement Note, Deadline |
Tagsno overlap | TimelineFacilitationSequence | CustomerOutcomesNeeds | GoalsAlignmentOutcomesMeasurement | GoalsPlanningMeasurementAlignment |



