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| Criterion |  Business Strategy Three Horizons |  Business Strategy PESTLE Analysis |  Facilitation Alignment Mapping |  Business Strategy Ansoff Matrix |
|---|---|---|---|---|
Purposedifferent | Three Horizons helps clarify strategic options across different timeframes. It compares strengths, risks, market logic, and investment choices, and captures the result as a horizon map, portfolio view, and initiatives per horizon. | PESTLE Analysis makes political, economic, social, technological, legal, and environmental influences visible. The environment of an initiative is thereby read systematically instead of through isolated trends. | When several people work toward one goal but hold different mental maps, Alignment Mapping makes the discrepancies visible. It arranges goals, assumptions, and priorities so shared direction becomes verifiable. | The Ansoff Matrix organizes growth options by market and product relation. It helps weigh expansion, diversification, and adaptation cleanly against each other. |
Complexitydifferent | Medium | Medium | Medium | Low |
Timedifferent | Halbtags-Workshop, dann iterativ | 1-3 h | 1-2 h | 45-90 min |
Participantsdifferent | 3-12 | 2-10 | 4-12 | 2-8 |
Formatdifferent | Workshop | Workshop + async | Workshop | Workshop + async |
Outputdifferent | Horizon map, Portfolio view, Initiatives per horizon, Resource plan | PESTLE Map, External Risks, Strategic Questions | Alignment Map, Open Issues, Decision Questions | Ansoff Matrix, Growth Options, Risk Notes |
Tags1 shared | StrategyInnovationPortfolioForesight | StrategyMarketAnalysis | AlignmentStakeholdersStrategyFacilitation | GrowthStrategyMarketPortfolio |