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Criterion
Paper illustration of Three Horizons with its method-specific working model.
Business Strategy
Three Horizons
Paper illustration of a branching impact map with a Why goal at the root, actor circles, How behavior changes and What options.
Product Strategy
Impact Mapping
Paper scorecard with four perspectives, connected objective cards and columns for measures, targets and initiatives.
Business Strategy
Balanced Scorecard
Paper illustration of Counter Metrics with its method-specific working model.
Product Strategy
Counter Metrics
Purposedifferent
Three Horizons helps clarify strategic options across different timeframes. It compares strengths, risks, market logic, and investment choices, and captures the result as a horizon map, portfolio view, and initiatives per horizon.When a goal needs to be connected to several possible paths, it shows chains of impact instead of feature lists. It connects business goal, behavior change, and measures.Balanced Scorecard translates strategy into a few interconnected perspectives and metrics. It holds impact, steering, and learning together in daily work instead of narrowing strategy down to financial figures.When a headline metric could mask side effects, it adds guardrail signals against unwanted outcomes. It connects customer value, product logic, and decision priorities. The result is captured as a counter-metric list and guardrail definitions.
Complexitydifferent
MediumMediumHighLow
Timedifferent
Halbtags-Workshop, dann iterativ45-90 minHalber Tag bis mehrere Wochen30-60 min
Participantsdifferent
3-123-84-122-6
Formatdifferent
WorkshopWorkshopWorkshop + asyncWorkshop + async
Outputdifferent
Horizon map, Portfolio view, Initiatives per horizon, Resource planImpact Map, Outcome Hypotheses, Delivery OptionsBalanced Scorecard, Strategic Measures, Initiative MapCounter Metric List, Guardrail Definitions
Tags1 shared
StrategyInnovationPortfolioForesight
OutcomesStrategyBehaviorPlanning
StrategyMetricsExecution
MetricsMeasurementStrategyExperiments
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