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Criterion
Paper illustration of a SWOT matrix with four separated quadrants and marked strategic options.
Business Strategy
SWOT Analysis
Paper illustration of Hooked Model with its method-specific working model.
Growth
Hooked Model
Paper illustration of a Strategy Canvas with several value curves
Business Strategy
Blue Ocean Strategy Canvas
Paper illustration of a two-by-two Ansoff Matrix with four growth directions
Business Strategy
Ansoff Matrix
Purposedifferent
SWOT Analysis arranges strengths, weaknesses, opportunities, and threats into a compact picture of the situation. It keeps internal capabilities and external influences separate before strategic options emerge from them.The Hooked Model helps clarify engagement loops, user behavior, and experiments. It makes repeat behavior measurable and captures the result as a hooked loop, trigger map, and reward design.The Blue Ocean Strategy Canvas shows how an offering is positioned relative to the market. Differentiation thereby becomes tangible in value factors instead of merely being claimed.The Ansoff Matrix organizes growth options by market and product relation. It helps weigh expansion, diversification, and adaptation cleanly against each other.
Complexitydifferent
LowMediumMediumLow
Timedifferent
30-60 minMultiple workshops over several weeks2-4 h45-90 min
Participantsdifferent
3-122-83-102-8
Formatdifferent
WorkshopWorkshop + asyncWorkshopWorkshop + async
Outputdifferent
SWOT matrix, Strategic options, Action listHooked loop, Trigger map, Reward design, Ethics checkStrategy Canvas, Value Curve, ERRC ActionsAnsoff Matrix, Growth Options, Risk Notes
Tagsno overlap
StrategyAnalysisMarketPositioning
GrowthBehaviorRetention
StrategyPositioningInnovationValue
GrowthStrategyMarketPortfolio
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