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Criterion
Surveys method illustration showing its working structure
UX Research
Surveys
A paper-based illustration representing Event Modeling with its core stages and visible working result.
Knowledge Modeling
Event Modeling
Affinity Diagramming
UX Research
Affinity Diagramming
Paper illustration of two user profile cards with a goal, behavior evidence, and an open research question.
UX Research
Personas
Purposedifferent
When a topic needs to be validated broadly and many people can answer the same question, surveys gather structured feedback in a scalable form. Answers become comparable and segmentable instead of remaining merely anecdotal.Event Modeling connects business workflows with commands, events, and views into one coherent mental model. It helps design behavior, UI, and technical slices from the same underlying logic.When research notes, feedback, or observations sit unconnected side by side, affinity diagramming sorts the raw material into solid themes. Many individual points turn into patterns that make decisions and opportunities clearer.When target groups stay too vague and teams talk about the same people differently, personas create a shared, solid picture of usage. Condensed profiles make needs, contexts, and differences tangible enough for decisions.
Complexitydifferent
MediumMediumLowMedium
Timedifferent
3-14 Tage2-6 h45–90 min1-3 Tage
Participantsdifferent
50+2-83-10Internes Team
Formatdifferent
AsyncWorkshop + asyncWorkshopWorkshop + async
Outputdifferent
Survey Results, Charts, Segment InsightsEvent Model, UI Flow, Commands, Read ModelsTheme clusters, Insight statements, Opportunity areasPersona Profiles, Needs Summary, Scenario Notes
Tagsno overlap
QuantitativeResearchValidation
EventsBlueprintDomain-Driven DesignBehavior
SynthesisQualitativeRoot cause
ResearchCustomerSynthesis
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