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| Criterion |  UX Research Surveys |  Decision Making Delphi Method |  Product Discovery Outcome-Driven Innovation |  Innovation Design Sprint |
|---|---|---|---|---|
Purposedifferent | When a topic needs to be validated broadly and many people can answer the same question, surveys gather structured feedback in a scalable form. Answers become comparable and segmentable instead of remaining merely anecdotal. | When knowledge is distributed and direct dominance should be avoided, groups quickly fall under the sway of their opinion leaders. The Delphi Method gathers assessments iteratively and gradually brings expert judgments closer together. | Outcome-Driven Innovation clarifies customer problems, solution opportunities, and evidence. It separates jobs, desired outcomes, importance, satisfaction, and opportunity, and captures results as desired outcome statements, an opportunity landscape, and segments by underserved needs. | When the product question is unclear and time pressure is high, the method takes a team from an open idea to a testable solution. It connects problem understanding, decision, and learning in one compact format, lowering the risk of spending a lot of energy on a mere guess. |
Complexitydifferent | Medium | High | High | High |
Timedifferent | 3-14 Tage | 1-4 Wochen | Mehrere Wochen | 4-5 Tage |
Participantsdifferent | 50+ | 6-30 Experten | 2-6 researchers plus sample | 5-8 |
Formatdifferent | Async | Async | Workshop + async | Workshop |
Outputdifferent | Survey Results, Charts, Segment Insights | Expert Forecast, Consensus Range, Assumption Notes | Desired outcome statements, Opportunity landscape, Segmentation by underserved needs, Innovation hypotheses | Prototype, Test Findings, Decision Rationale |
Tagsno overlap | QuantitativeResearchValidation | ForecastingExpertsDecisionStrategy | OutcomesInnovationResearchQuantitative | Design sprintPrototypeValidationInnovation |