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| Criterion | ![]() Business Strategy Strategy Map | ![]() Business Strategy Ansoff Matrix | ![]() Growth Funnel Analysis | ![]() Growth Flywheel |
|---|---|---|---|---|
Purposedifferent | A Strategy Map translates strategy into a few connected objectives across perspectives such as finance, customers, processes, and learning. This makes visible which capabilities and activities are meant to drive which results. | The Ansoff Matrix organizes growth options by market and product relation. It helps weigh expansion, diversification, and adaptation cleanly against each other. | When many visitors or users drop off along the way, the reason behind the number often stays hidden. Funnel Analysis exposes these transitions and makes visible exactly where the path collapses. | Growth often breaks down where a reinforcing mechanism builds up too much friction. A Flywheel shows the cycle of value, repetition, and reinforcement meant to sustain growth. |
Complexitydifferent | Medium | Low | Medium | Medium |
Timedifferent | 2-4 h workshop plus review | 45-90 min | 1-3 h | 60-120 min |
Participantsdifferent | 4-10 | 2-8 | 1-5 | 3-8 |
Formatdifferent | Workshop | Workshop + async | Async | Workshop |
Outputdifferent | Strategy Map, Objective Set, Cause-Effect Hypotheses | Ansoff Matrix, Growth Options, Risk Notes | Funnel report, Drop-off analysis, Optimization hypotheses | Flywheel Map, Friction Points, Growth Levers, Experiment Backlog |
Tagsno overlap | AlignmentExecutionGoalsCausality | GrowthStrategyMarketPortfolio | AnalyticsConversionGrowth | GrowthRetentionConversion |



