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Criterion
Paper illustration of Strategy Map with its method-specific working model.
Business Strategy
Strategy Map
Paper illustration of a two-by-two Ansoff Matrix with four growth directions
Business Strategy
Ansoff Matrix
A/B Testing workspace showing the question, observations, and next decision.
Growth
A/B Testing
Paper illustration for Alignment Mapping.
Facilitation
Alignment Mapping
Purposedifferent
A Strategy Map translates strategy into a few connected objectives across perspectives such as finance, customers, processes, and learning. This makes visible which capabilities and activities are meant to drive which results.The Ansoff Matrix organizes growth options by market and product relation. It helps weigh expansion, diversification, and adaptation cleanly against each other.When two variants compete, discussions quickly decide by taste rather than effect. A/B Testing checks behavior under controlled conditions and separates real improvement from chance or expectation effects.When several people work toward one goal but hold different mental maps, Alignment Mapping makes the discrepancies visible. It arranges goals, assumptions, and priorities so shared direction becomes verifiable.
Complexitydifferent
MediumLowHighMedium
Timedifferent
2-4 h workshop plus review45-90 min1-4 Wochen1-2 h
Participantsdifferent
4-102-81-64-12
Formatdifferent
WorkshopWorkshop + asyncAsyncWorkshop
Outputdifferent
Strategy Map, Objective Set, Cause-Effect HypothesesAnsoff Matrix, Growth Options, Risk NotesExperiment results, Decision log, Learning summaryAlignment Map, Open Issues, Decision Questions
Tagsno overlap
AlignmentExecutionGoalsCausality
GrowthStrategyMarketPortfolio
ExperimentsGrowthAnalyticsValidation
AlignmentStakeholdersStrategyFacilitation
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