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| Criterion |  Product Discovery Solution Interview |  Product Discovery Pretotyping |  Innovation Design Thinking |  Product Discovery Outcome-Driven Innovation |
|---|---|---|---|---|
Purposedifferent | When a solution idea is already on the table, it checks how it is understood and evaluated. It looks for resonance, objections, and missing fit early in the conversation. | Pretotyping clarifies whether a customer problem and solution idea create enough real demand. It separates problem, assumption, solution, and evidence, and captures the result as a pretotyping sketch, test setup, and conversion data. | For complex user problems with an uncertain cause, the method connects observation, interpretation, and experiment into a learning cycle. It keeps the focus on real needs and avoids premature solution language. This produces robust decisions for product and service. | Outcome-Driven Innovation clarifies customer problems, solution opportunities, and evidence. It separates jobs, desired outcomes, importance, satisfaction, and opportunity, and captures results as desired outcome statements, an opportunity landscape, and segments by underserved needs. |
Complexitydifferent | Medium | Low | High | High |
Timedifferent | 30-60 min je Interview | Stunden bis wenige Tage | 1 Tag bis mehrere Wochen | Mehrere Wochen |
Participantsdifferent | 5-10 Interviews | 1-4 | 4-10 | 2-6 researchers plus sample |
Formatdifferent | Workshop + async | Workshop + async | Workshop | Workshop + async |
Outputdifferent | Solution Feedback, Objection List, Validation Notes | Pretotyping sketch, Test setup, Conversion data, Go or no-go decision | Problem Statement, Prototype, Test Learnings | Desired outcome statements, Opportunity landscape, Segmentation by underserved needs, Innovation hypotheses |
Tagsno overlap | ValidationInterviewsPrototype | ValidationDemandMVP | InnovationPrototypeResearch | OutcomesInnovationResearchQuantitative |