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| Criterion |  Innovation Solo Brainstorming |  Innovation Rolestorming |  Innovation SCAMPER |  Innovation Morphological Analysis |
|---|---|---|---|---|
Purposedifferent | For an individual thinking problem with no counterpart immediately available, the method creates a protected space for one's own approaches. It prevents outside opinions from narrowing thinking too early. This lets ideas mature before they go into a group format. | When a search for ideas stalls, switching roles helps people step outside their own perspective and activate new logics of action. The method reduces habit because contributions arise from a different stance. This brings unfamiliar, often fitting solution approaches into play. | For an existing solution under pressure to change, the method deliberately opens space for systematic variants. It directs attention to rebuilding, combining, and repurposing rather than only new basic ideas. This produces concrete evolution paths for products, offerings, or workflows. | For a search for solutions with many degrees of freedom, a grid emerges for systematic combinations. The method separates features, variants, and exclusion criteria, so the space gets explored deliberately. |
Complexitydifferent | Low | Low | Low | Medium |
Timedifferent | 15-60 min | 30-60 min | 30-60 min | 1-3 h |
Participantsdifferent | 1 | 3-12 | 2-10 | 2-8 |
Formatdifferent | Async | Workshop | Workshop | Workshop + async |
Outputdifferent | Personal Idea List, Sketches or Mind Map, Pre-Read for Group Session | Rollenkarten, Ideenpool pro Rolle, Konsolidierte Shortlist | SCAMPER Idea List, Concept Shortlist, Variation Notes | Morphological Box, Concept Combinations, Idea Shortlist |
Tags1 shared | BrainstormingIdeationAsync | BrainstormingIdeationCreativity | BrainstormingIdeationCreativityReframingInnovation | IdeationInnovationCreativity |