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| Criterion |  Product Discovery Smoke Test |  Systems Thinking Wardley Mapping |  Business Strategy Ansoff Matrix |  Systems Thinking Behavior Over Time Graph |
|---|---|---|---|---|
Purposedifferent | When demand only needs to be roughly verified, it tests interest with minimal effort. It measures whether people would take a next step at all. | Wardley Mapping makes visible where an offering stands today and where it can evolve. The method connects user need, value chain, and evolution stages into a strategic basis for platform, build, or buy decisions. | The Ansoff Matrix organizes growth options by market and product relation. It helps weigh expansion, diversification, and adaptation cleanly against each other. | A Behavior Over Time Graph shows how a metric or observation develops over time. The method makes trends, breaks, and recurring patterns visible that get lost in snapshots. |
Complexitydifferent | Low | Medium | Low | Low |
Timedifferent | 1-5 Tage | 1-3 h | 45-90 min | 20-45 min |
Participantsdifferent | Nutzertraffic | 2-10 | 2-8 | 1-10 |
Formatdifferent | Async | Workshop + async | Workshop + async | Workshop + async |
Outputdifferent | Interest Metrics, Conversion Signal, Learning Note | Wardley Map, Strategic Options, Evolution Notes | Ansoff Matrix, Growth Options, Risk Notes | Behavior Over Time Graph, Trend Hypotheses, Key Events |
Tagsno overlap | ValidationExperimentsDemandGrowth | StrategySystems thinkingDynamics | GrowthStrategyMarketPortfolio | Systems thinkingPatternsDynamics |